Not a research agency,
Not a brand & innovation consultancy,
We’re both.

We are a technology and data-driven consultancy, transforming businesses
by turning big data into insights, strategy and practical ideas. 

We enable brands to do more of the things that people love
to help those businesses grow faster.
 

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Organise Data

Integrate and analyse data from multiple open and client sources – social, search, CRM, CS etc. – using our proprietary tech

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Surface insights

Surface actionable insights around your audience, brand and category; identifying pain points, and opportunities for growth

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CREATE IDEAS

Co-create ideas to improve the business across all customer touch-points; generating greater advocacy & sales

Our success is measured by what gets done for our clients. 
The rest is up to us.

 

Rather than defining and imposing a culture, we’ve allowed ours to spontaneously develop, as cultures do. Our culture makes us all willingly accountable, to each other and our clients, for the work we deliver. It pushes us to learn more every day and grow faster. And it’s based on three behaviours that we collectively share when we’re at our best:

  • Empathy: While our insights come from following the trail of data breadcrumbs, we never forget that there are people behind the ones and zeroes. We listen to understand, not just to reply.
  • Integrity: Honesty above all – we cut through the noise and cut out the fluff. We do clever things to show you simple things, telling human stories that make you sit up.
  • Curiosity: We’re a perpetual work in progress, individually and collectively. Restlessly inquisitive, we always strive to find a better way – for us and for our clients. Our ultimate measure of success is tangible business growth.

 

 
We’ve got something exciting planned... watch this space! . . . . . . . . #workshop #planning #surprise #watchthisspace #freemavens #soho #marketing #branding #knowledge #digitalmarketing #agencylife #digitalagency #londonagency #startup #brandstrategy #datadrivenmarketing #datadrivenstrategy
When Barrafina is just round the corner from the office and we can look forward to celebrating #HumpDay in style 🍴 . . . . . . . . . #barrafina #soho #tapas #cava #padronpeppers #courgetteflowers #inmytummy #forkfeed #eeeeeats #wtfoodies #instafood #yum #marketing #branding #digitalmarketing #digitalagency #agencylife #londonagency #startup #brandstrategy #datadrivenmarketing
Trying to stay focussed on a Monday afternoon....thinking of this #DavidShrigley piece we saw at the #FriezeArtFair yesterday . . . . . . . . #happymonday #friezelondon #frieze2018 #art #conceptualart #marketing #branding #digitalmarketing #digitalagency #agencylife #londonagency #startup #soho #brandstrategy #datadrivenmarketing
Our very own @on_jay_pics speaking about Collective Creativity for Intelligence at #NYKLondon. Thank you everyone for getting involved; looking forward to cracking that bottle open and reading your commitments in #100days. Thank you also to @brandwatch for hosting a fantastic day! #RockOn . . . . . . . . . . #brandwatch #nykconf #freemavens #marketing #branding #digitalmarketing #digitalagency #agencylife #londonagency #startup #brandstrategy #datadrivenmarketing #sociallistening #intelligence #bigdata #creativity #collectivelyintelligent
#MeetTheMaven: introducing Renata, Strategist - A Day in the Life of: Renata’s desk ft. @triyogauk keyring and “Prisoners of Geography” - more on this below ⬇️ - Favourite Place: after spending four years there for university, #Scotland holds a special place in my heart. It may not be as sunny or warm as #Brazil where I am from, but there’s nowhere quite like the wild and rugged #ScottishHighlands - Hobbies: #yoga, cooking (and eating out), #photography, geeking out on tennis and film, museum and gallery dwelling, and occasionally playing around with some #collage - Favourite little-known fact: I have a #Tumblr which I [irregularly] update with my favourite art, literature and poetry finds, as well as some photography of my own, eg. the above shots of the #Barbican (blissfullydelirious.tumblr.com) - What are you reading at the moment? #PrisonersOfGeography by Tim Marshall: an analysis of how geography has largely dictated the fates and foreign policies of various nation states . . . . . . . #meettheteam #adayinthelifeof #freemavens #colleagues #yogi #foodie #marketing #branding #digitalmarketing #digitalagency #agencylife #londonagency #startup #soho #brandstrategy #datadrivenmarketing #picoftheday #igdaily
Great #coffeemorning and #bakesale with all our sister agencies here at Be Heard Group raising money for @macmillancancer ! 💪🏼🍰 Thank you to everyone who baked and contributed! . . . . . . . . . . #macmillan #macmillancancersupport #beatcancer #charity #fridays #caketime #instafood #freemavens #soho #marketing #branding #digitalmarketing #agencylife #digitalagency #londonagency #startup #brandstrategy #datadrivenmarketing
Thank you @joinnez for the amazing lunch deal - we had delicious, good quality and fresh sushi from newly-opened @mitsuryurestaurant ! 🍣 Happy hump day everyone! 🐪 . . . . . . . . . . . . #humpday #wednesdays #freemavens #sushilunch #japanese #hokusai #lunch #lunchbox #joinnez #nom #onthetable #forkfeed #flatlay #instafood #feast #inmytummy #eeeeeats #wtfoodies #yum #soho #chinatown #marketing #branding #digitalmarketing #agencylife #digitalagency #londonagency #startup #datadrivenmarketing #brandstrategy
WE’RE HIRING! Are you interested in brands, data and consumer behaviour? Do you want to be a part of the #freemavens family? If you enjoy blending analytical, strategic and creative thinking in a collaborative environment then we have the job for you! We are looking for naturally curious and interesting people to join our fast-growing and talented team in #Soho, central London. 💥 Follow the link in our bio or freemavens.com/jobs to apply, or tag a friend who may be interested! Win a £100 Amazon voucher for tagging any successful candidate. 💥 Insights Analyst - draw on a variety of data sets to understand consumer behaviour and inform strategic and creative outputs • Data Scientist - develop a brand measurement framework that integrates business metrics • Junior Strategist - transform data into actionable insights, developing an end to end narrative for every project • Project Manager - engaging with clients to understand their challenges and ensure projects are delivered to scope • Digital Analyst - create Adobe Analytics solution designs and work with developers on the account of a multinational Telecoms client . . . . . . . . #werehiring #hiring #jobs #jobsearch #ilovemyjob #marketingjobs #career #careergoals #officegoals #dreamteam #squadgoals #datadrivenstrategy #londonagency #marketing #branding #digitalmarketing #agencylife #digitalagency #datadrivenmarketing #startup #brandstrategy
Fresh flower delivery! Thank you @bloomandwild 🌺🌼🌸 . . . . . . . . . #flowers #bouquet #letterboxflowers #bloomandwild #officegoals #freemavens #marketing #digitalmarketing #agencylife #digitalagency #datadrivenmarketing #startup #brandstrategy
That time @on_jay_pics and @la_joga_nostra flew to #Geneva for a workshop with client @gsk and ended up #stranded over the border at a French bar.....making friends with owner is always a good idea . . . . . . #freemavens #marketing #digitalmarketing #agencylife #digitalagency #datadrivenmarketing #startup #brandstrategy #gsk #glaxosmithkline #commute #worktravel #businesstrip
#MeetTheMaven: introducing Tom, Analyst - A Day in the Life of: Tom’s desk ft. colour-coordinated notepad and mouse - Favourite Place: #Dordogne in southern France where I grew up - it is definitely still the most beautiful place I’ve ever been to - Hobby: I’ve recently started #boxing! This is one of the few pictures that have been taken of me at the gym and doesn’t show me as a tired, sweaty mess - #FunFact: the best thing that I learned at uni was that some species of desert grass have adapted their cells to prevent water loss. As a result, the plants have “vascular bundles”, which look like smiley faces when a grass is cut and examined through a microscope! - Favourite Quote: my inner geek is showing but this quote is from #DrWho when the Doctor comforted a grieving friend and is the way I try to view life and stay jolly - Baby Tom had much more hair! . . . . . . . . #meettheteam #adayinthelifeof #freemavens #colleagues #marketing #digitalmarketing #digitalagency #agencylife #startup #friday #picoftheday #igdaily
Bonjour de #Paris!! 🇫🇷 Quick snap from #GareduNord as @memfid heads to lead a workshop with @chanelofficial and @thecornerldn . . . . . . . . #freemavens #marketing #digitalmarketing #agencylife #digitalagency #datadrivenmarketing #startup #brandstrategy #commute #worktravel #businesstrip #chanel #bitsofbuildings #architecturewatch #straightfacades #citylimitless #parisienne

We're always looking for great people to join our team.

Clients we love

Unilever

Unilever

Diageo

Diageo

Glaxosmithkline

Glaxosmithkline

Pearson Education

Pearson Education

Value Retail

Value Retail

Oracle

Oracle

Pret a Manger

Pret a Manger

Mondelēz International

Mondelēz International

Barclays

Barclays

Sainsbury's

Sainsbury's

The Coca-Cola Company

The Coca-Cola Company

Unilever Food Solutions

Unilever Food Solutions

Contact Us

While we're based in London, our truly international team of analysts, strategists, data scientists and creatives speak over 15 languages; allowing us to carry out global projects with a native familiarity of local customs, culture and language nuances.

To discuss your project please contact us using the form below:

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Our Office

53 Frith Street
London
W1D 4SN